In episode 175 of the Outdoor Minimalist Podcast, I sat down with Mallory Ottariano, founder of Youer®, to talk about how domestic manufacturing helps build a more ethical, transparent, and sustainable apparel industry.
Mallory’s journey started with sewing colorful, one-of-a-kind clothes in her parents’ basement and selling them on Etsy.
Fast-forward a decade, and she’s running her own U.S.-based factory—The Youniverse—in Missoula, Montana, keeping Youer’s production 100% local.
You’ll hear about:
✔️ The real challenges (and rewards) of keeping manufacturing in the U.S.
✔️ How slow fashion and small-batch design push back against fast fashion culture (yes, even in the outdoor world)
✔️ Why independent brands like Youer are reimagining what sustainable fashion can look like
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